4 October, 2021
22 Hours Online + 30 Hours Homework
€ 2450
In the Era of Industry 4.0, further Disrupted by the Covid-10 pandemic, New Ventures and Enterprises in general need to rethink their business models and strategies. While there are many challenges and disruption in many areas, caused by technology, deglobalization, changing demographic and many more, adopting Creativity, innovation and Entrepreneurial mindset, companies can transform their business models and pivot to achieve success. This way new ventures can Transform their business Models and reshape their Strategies to identify opportunities in the New Normal that will soon emerge.
This course enables students to reexplore the process that start-ups go through from the stage of identifying an idea and turning it into a business opportunity and then into a business plan before starting their venture. The course will also explore the ongoing challenges entrepreneurial ventures face, integrating the basic knowledge of strategic planning and how they can overcome the challenges. We will start by discussing what it takes to think like an entrepreneur. It is important for entrepreneurs to rediscover this aspect of going back to the basics of what is am entrepreneurial mindset. Students will also learn concepts of innovation and how to identify new opportunities before developing strategies. Students will also discover how to develop s Survival Strategy to overcome disruption that they will face many times in their lives.
Students will study entrepreneurship theoretical frameworks that help to conceptualize and develop new enterprise, supplemented by the practical application through active participation in a highly interactive class and group discussions, including class projects and case studies. The course through practical pedagogical approaches to teaching, seeks to encourage entrepreneurial thinking and the integration of course readings, real life cases/ examples and the collective experience of students.
Entrepreneurs think and do things differently and whether you are starting a business for the first time or you are facing challenges in your existing business, it is important to rediscover the reasons why and how successful entrepreneurs created great enterprises. Research has shown that thinking like an entrepreneur can disrupt business models and defeat big incumbent companies. The time is right for business owners to rediscover the entrepreneurial way.
The aim of this course is to;
By the end of this course,
This course is for aspiring entrepreneurs, business owners and even professionals who want to think like entrepreneurs. This course is also useful for executives and managers working in companies, who want to help transform business processes and business models for their companies
This course is especially useful for entrepreneurs and business owners who are facing challenges caused by the Great Disruption we are facing today and want to discover ways to transform or pivot their businesses and be ready for the new Normal ahead of us.
Entrepreneurship is not just about creating start-ups, but it is about having a mindset of innovation and of thinking and doing things differently. You can think and act like an entrepreneur no matter what you do in life. In the lecture you will learn about how think like an entrepreneur. Intrapreneurs are people who act as entrepreneurs in an organization they work for, with an entrepreneurial mindset. This course will help you understand who you too can think like an entrepreneur.
The module structure is as follows.
Zoom live class session — Q&A to discuss lecture and class discission on assignments: 60 min
New Ventures or start-ups are not small versions of big companies. Therefore, we cannot just apply the strategic planning or strategic management process that large companies use for developing their business strategies for start-ups. In the module, we will look at the difference in strategic planning between large companies and start-up. We will then study the steps taken in developing a strategy and a business plan from an idea stage to the time you create and run a company. We will look at important aspects of the journey taken by start-up and also understand the basics of fund-raising. Students will also have a hands-on experience of running a start-up.
The module structure is as follows.
Zoom live class session — Q&A to discuss lecture contents and assignments: 60 min
Run a Business Simulation: 120mins
The module will discuss the various aspects of entrepreneurship, looking at Creativity and Innovation and sharing how one can be better at both bring more creative and more innovative. We also look at how an entrepreneur can identify opportunity gaps through some systematic We will look at many examples of how companies became winners by spotting the opportunities ahead of others.
The module Structure is as follows.
Zoom live class session — Q&A to discuss lecture and class discission on assignments: 60 min
Industry 4.0 is already upon us and Disruption has been reshaping industries and companies. In the lecture we will study the many aspects of Disruptions, including the megatrends that are rapidly changing how the world looks like. De-globalization, Technology, Strategic Planning Tensions, Business Model Disruptions are some examples that we will discuss in the lecture. Technology for example will eliminate many jobs and the lecture will share some aspects of how jobs will be shaped in the future. Students will also learn how companies can adapt and change to emerge winners in this highly disrupted world. This module will also involve a case study that students will work on.
The module structure is as follows.
Zoom live class session — Q&A to discuss lecture and class discission on assignments: 60 min
Class Will Discuss a Case Study on Disruption: 120mins
The Covid-19 is a sudden Disruption that has affected countries, companies and every individual in the world. We can call this The Great Disruption of 2020. How do companies and start-ups survive this Great Disruption? This lecture will study the impact of past recessions like the Great Depression of 1929 and identify the strategies and initiatives companies adopted to not just survive the great Depression but also become winners in the long run. The lecture also covers strategies of how companies survived past recessions by developing a Master Plan for Survival. Finally, the lecture will share a possible Master Plan that all of us can use to survive and thrive amind this Great Disruption of Covid-19.
The module structure is as follows.
Zoom live class session — Q&A to discuss lecture and class discission on assignments: 60 min
This final module of this course will be an opportunity for students to showcase what they learned from earlier modules. The Entrepreneur Strategy Report (ESR) project was assigned earlier in the course and students will present their project during this module when we do the live class. The ESR studies the strategies adopted by the Founder of a start-up and gives an opportunity for students to critique the strategies based on what they learnt in this course. We will also do a wrap up of the Course at the end of this module, to recap what has been taught.
The module structure is as follows.
Zoom live class session — Q&A to discuss lecture and class discission on assignments: 60 min
Entrepreneurs-in-Residence accepted for the WIPA Start-up Exchange Programmes are awarded a professional certificate featuring their proficiency level on global entrepreneurship and a personal WIPA Identity Card.
